• Tools to Help Your Creative Team Thrive

    Explore our resources designed to elevate your team’s performance. From actionable guides to useful templates, everything here is built to support your journey toward a more effective, efficient in-house creative operation.
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    • Guides and resources to get you (or your team) started quickly

    Get access to practical tools and guides designed to help you optimize your creative operations.
    for marketing leaders

    3 Quick Wins to Boost Creative Team Efficiency
    for creatives

    Own Your
    Process
    for everyone

    Annotated
    Creative Brief

    Inspiration and Insights for Creative Leaders

    Introverted collaboration
    Unlock the potential of your introverted team members.

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    Choosing empathy
    The key to lasting and effective team leadership.

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    Failing my team
    I hired someone who fell apart.⁣
    And I let it happen.

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    Time, trust, and patience
    Your role isn’t to keep the top spot forever. It’s to help others reach it.

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    Mastering feedback
    Strategies to guide with empathy and elevate your team's output.

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    Herding cats
    Creatives are curious. Independent. Unpredictable. Sometimes a pain.

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    Clear skies, smooth sailing
    White-knuckling the wheel? You're not steering. You're just hanging on.

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    Predictable disengagement
    Using AI to create advertising is pretty vacant.

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    Never hire him
    How to tell if a candidate is a poor fit in under 3 minutes.

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    The best person to hire
    Beyond the portfolio: What to look for in creative candidates.

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    Visible productivity
    It's important to remember that output is not the whole story.

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    Advertising. With goats.
    Four lessons I learned from some horny hoofstock.

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